The exact question you must ask a homeowner before you talk about price? [72]

Real estate pricing conversations with home sellers are often the hardest part of securing a successful listing. Most homeowners naturally overvalue their properties, which makes managing expectations critical from the start. In our latest podcast episode, Anthony Askowitz reveals why he asks sellers "How much do you think your house is worth?" before the meeting even starts. Knowing their perspective upfront helps you prepare the right market facts before you present your evaluation. A motivated seller who listens to market reality will always protect their equity and save time on the market. Pricing correctly at the launch prevents the nightmare of constantly cutting prices later on. When your real estate website showcases hard, indisputable market data, it becomes much easier for clients to accept reality. Read our full guide on managing agent workflows and client boundaries on the TREM blog https://ift.tt/kTR4z7q
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